The debate surrounding washing denim has been in discussion over the last few years - remember when Chip Bergh, CEO of Levi Strauss, hit airwaves stating that he hasn't washed his jeans in a year? We created The Laundress Denim Wash to preserve color and naturally soften so you can avoid the dryer (which is where most color loss and distress occurs). Learn how to properly wash and care for your denim with the best denim wash and the following steps.
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