No.723 Laundry Detergent


  • Our best-selling Signature Detergent formula paired with an exclusive No.723 scent
  • 16 fl oz
  • Concentrated formula32 washes

No two roses are the same. Inspired by the complex Damask rose, we paired the No.723 scent with our bestselling Signature Detergent for a sensorial washing experience that blooms throughout the laundry cycle. Mysterious and alluring, yet freshthis formula whitens, brightens, preserves color, and removes stains from everyday laundry.


No.723 Detergent Bulk
$120 $100
No.723 Collection
$56 $50

The Damask rose is at the heart of No.723 surrounded by a chorus of geranium, jasmine, and lily of the valley deeply grounded with the velvety, spicy warmth of guaiacwood and amber.

Ingredients: water, sodium laureth sulfate, glycerin, C12-16 pareth-7, cocamidopropyl betaine, lauryl glucoside, acrylic/acrylate ester copolymer, triethanolamine, sodium gluconate, styrene/acrylates copolymer, tetrasodium glutamate diacetate, calcium chloride, protease, lipase, cellulase, amylase, mannanase, benzisothiazolinone. Phosphate free.

Nontoxic, biodegradable, and allergen-free.

Color and texture may vary with natural ingredients.

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Free of petroleum, phosphate, phthalates, and artificial color.

Cruelty-free. No animal by-products.

CAUTION: Keep out of reach of children. Avoid contact with eyes. Do not ingest. If swallowed, seek medical advice.

Assembled in the U.S.A.

Step 1

Pretreat stains with Stain Solution.

or the Wash & Stain Bar.

.

Step 2

For color-safe laundry boosting, whitening, and brightening, add a capful of All-Purpose Bleach Alternative

to each load.

Step 3

For extra scent, softening, static control, and wrinkle reduction, add Fabric Conditioner Classic.

Step 4

To freshen items between washes, spray with Fabric Fresh Classic.

Did you know...

Everyday items are made of cotton, linen, or durable synthetics: socks, cotton underwear, T-shirts, khakis, button-down shirts, and sheets and towels. This product contains a combination and concentration of highly effective cleaning enzymes that are not found in grocery store-brand products. These ingredients remove protein stains, starches, oils, soil, and particles like lint and fuzz.

The most intense cleaning is achieved with hot water and a long cycle. We recommend adjusting the water temperature and cycle setting for the level of cleaning required (dirtiness) and size of the wash load. For example, white sheets and towels are best laundered with hot water and a long wash cycle, while everyday colors can be laundered using a normal cycle with warm or cold water.

Always...
Wash like colors.
Separate sheets and towels.
Pretreat stains.

  • We've started to make the switch from our heritage #1 PET recyclable plastic to 100% post-consumer recycled material (PCR). You may notice that some of our bottles have a smoky tint—that's PCR!

  • Follow our sustainability journey here to learn how we're mindfully taking steps to lighten our load on the environment.
group hand shot of laundress bottles