The Best Whites!
"Towels and clothes have never been whiter and smell wonderful!"







Detergent For Whites

Our best-loved Whites Detergent is back, in a newly updated, bio-based formulation to help keep your whites gleaming and beautifully clean. Designed for everyday cleaning for everything from sheets and towels to T-shirts, this all-purpose formula deep cleans white and light-colored fabrics, targeting stubborn stains, dirt, and grease. We know how hard it can be to keep your whites bright -- meet your new go-to formula for a brighter laundry day!








We create exceptional fabric care solutions designed for beautifully clean laundry, for people who love their clothes. Our all-purpose detergents and fabric care line will clean and care for everyday laundry, from shirts to sheets. The updated formulas give your clothes a deep clean with just one wash while the enzyme complex targets stubborn stains, dirt, and oil residue.
The Laundress was founded with a singular mission: to provide exceptional fabric care solutions for the clothing you live in and love. For over 21 years, we've taken pride in helping you care for everything from crisp shirts to delicate cashmere and linens. Our commitment to quality runs deep, and we’ve taken meaningful steps to ensure our products meet the highest standards of safety and performance—because earning your trust is our top priority.
The Laundress is your go-to source for expert fabric & home care



See why clean has never smelled—or felt—so good.
Overall rating: 4.7748184 / 5 from 413 reviews.
Whites Detergent is praised for its ability to clean and brighten white fabrics effectively. Customers appreciate its gentle yet powerful formula, fresh scent, and the crisp, clean look it imparts to clothes. The bottle design is also noted for its ease of use and longevity.
Review topics: [instructions, color, results, scent, quality, look, value, fabrics, packaging, water, performance, feeling, works, buy, use, detergent, whites, clothes, cleans, fragrance, stains, laundry, bottle, formula, wash, difference, laundress, towels, ingredients, sheets].
"Towels and clothes have never been whiter and smell wonderful!"
"I have been using The Whites detergent for nearly 30 years, and it remains my absolute, non-negotiable go-to. It keeps all of my white linens, towels, and clothing looking brand new and brilliantly bright without harshness. The cleaning power is excellent, and the classic scent is unmatched. If you want your whites to stay white, look no further."
"Loving this product for my sheets. The smell is amazing, and lasts for the week until I change again!"
"Keeps the whites bright!"
"We wear the required 'whites' for croquet in Florida. Thanks to the White Detergent we are able to keep our whites white!"
"This is the BEST white detergent on the market"
"Order arrived with ALL the caps broken. what a pain."
"I love it!!! My cloths feel softer and brighter with the detergent. My husband even noticed with his work clothes saying it’s softer and likes the scent. I’ve been washing my white sheets with it as well and looks brighter than before. I would highly recommend this product!!!"
"If I’m gonna pay this much for laundry detergent, I want to live it… I tried the dark wash, the white wash, the original & the softener. Don’t love any of them. Don’t like the fragrance & the cleaning ability is average"
"The wuality of the products are excellent"